MEHRUM | Luxury Formals

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  • ZUBEYDA – Antique Gold Aari & Zardozi Silk Muslin Regal Anarkali Dress Set

  • SORAYA – Delicate Gold Aari & Cutdana Silk Muslin Kalidaar Kurta & Salwar Set

  • MAHIN – Ivory Silk Muslin Mughal Neckline Kurta Set with Sea Green Scalloped Dupatta

  • ZARIYAH – Ivory Silk Muslin Embroidered Luxury Kaftan with Plunging Mughal Yoke

  • MALAYKA – Two-Tone Ivory and Dark Beige Chanderi Angrakha Set with Sheer Organza Dupatta

  • AMAYA – Heirloom Ivory Muslin Anarkali with Antique Gold Aari and Zardozi Embroidery

  • ZOYA – Metallic Gold Tissue Silk Short Kurta and Gharara Set with Embroidered Organza Dupatta

  • SEHER – Asymmetrical Muslin Silk Kurta & Straight Trouser Set with Sea Green Organza Dupatta

  • MAIRA – Asymmetrical Ivory Silk Kurta & Palazzo Set with Embroidered Organza Dupatta

  • HANIYA – Floor-Grazing Ivory Silk Kaftan with Embroidered Slits & Organza Dupatta

Interior of a Ayra stylish clothing store with 'Ayra' branding, mannequins, and clothes on hangers.

WHO ARE YOU | AYRA

In Persian & Arabic "AYRA" means RESPECTABLE. In the realm of AYRA, where respect and nobility converge, we pay homage to the majestic duality of women. Like the eternal dance of yin and yang, our brand is inspired by the contradictions that make women unstoppable- a synthesis of fragility and fortitude, of elegance and power. At AYRA, we redefine women luxury fashion by merging opulence with sustainability. Every stitch is crafted with precision, driven by perfection. Our designs empower the wearer with statement-making, meticulously tailored clothing.'The Conflicting Sync' is more than just a tagline - it's a celebration of the unrelenting spirit that defines women, a spirit thatAYRAis honored to adorn.We know YOU, and know that YOU are Strong & Fragile, Rebel & Calm, YOU are Skies & Seas, Because we celebrate YOU. Unleash Your Inner Rebel, Embrace the Calm Within with THE CONFLICTING SYNC | AYRA.